Case Studies

Tourism is the UK’s sixth largest industry, ahead of agriculture, financial services and transport.

The theme of Creative Visiting offers the opportunity to explore how the experience of visiting can be re-invented for the 21st century.

Working alongside our partners within the leisure and tourism sector, Horizon’s challenge is to move beyond current conceptions of tourism by exploiting digital technology to enrich the entire visiting experience, blending on-line activities with augmented physical sites to allow creative connections between visitors and residents, and current and past events.

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Horizon’s transport partners wish to move beyond current visions of transport management and navigation systems. We need to transform the journey of the future to make the experience more connected and the end-to-end journey much better integrated and also satisfying.

We wish to understand the journey beyond the movement of people to also explore and enhance it as a human and social phenomenon.

• How important is travel as a social endeavour and how can we balance enhancing and reducing it?
• How might we share our routine travel experiences and use these to tackle transportation issues in new ways?

We will work with our partners to prototype, deploy and understand new creative solutions that explore many of these issues.

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We live in a world where the sources of energy on which our everyday lives are reliant are becoming increasingly scarce and expensive. Through its involvement in three TEDDI (Transforming Energy Demand through Digital Innovation) projects C-Aware, DESIMAX and Wi-be, Horizon’s research within the Energy domain aims to tackle a broad range of issues covering technologies which cater for the need for more efficient generation and distribution of energy as well as those which provide a greater degree of education and control to the energy consumer, encouraging a change in behaviour towards less wasteful energy use.

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